Univeral Amplifier

Universal Amplifier

Amplifying the topics that power today's PR professional

How Media Reacts To Our President

Universal Information Services has partnered with Commpro.biz for the Image & Innovation Channel. To read on this topic in its entirety visit this post State of the Union: The Media Reaction

The annual State of the Union speech is part of the political DNA of the United States. The roots of the address go back to George Washington in 1790. In modern times, every president since Woodrow Wilson has presented at least one State of the Union in front of a joint session of Congress. Universal’s media measurement and analysis team has evaluated the impact the media has on the public image and perception of such events. (By Tim Kadahl, Solutions Manager and Writer, Universal Information Services)

Share of Voice Media Measurement for #SOTU

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