Univeral Amplifier

Universal Amplifier

Amplifying the topics that power today's PR professional

Will NoMore.org change the NFL?

Universal Information Services studied the impact of domestic violence on the image of the National Football League (NFL). Beyond your normal PR campaign, the “No More” effort took on what many point to as a pervasive and long standing problem with professional football players. Tolerance of abuse, lack of punishment, and an attitude of indifference appears to be under fire. Just in the past 60 days, our media monitoring and measurement shows that at least 5.45% of all monitored NFL news stories contained comments or phrases related to “sexual assault”, “domestic violence”, or “rape”. Click here to read the entire post and view media analysis of this issue.

Super Bowl PR Measurement by Universal Information Services

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