Universal Introduces (AI) Powered Press Clippings

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Universal Information Services uses our blog as a mouthpiece to amplify and illuminate issues related to measuring the impact of public relations and media exposure. Often covered in our writings are topics that show how the fundamentals of business and PR communication intersect with behavioral outcomes on a desired audience. Media monitoring has evolved well past the function of simply tracking results and now must interpret the effectiveness and impact those results have. We hope you find engaging content and ideas within the Universal Amplifier.

By Todd Murphy | October 4th, 2017

Berlin, Ger/ Omaha, NE, October 4, 2017—Universal Information Services announced today that it has introduced the world’s first press clipping service enhanced with artificial intelligence (AI). The Alpha Clips news monitoring service focuses on the origins of news stories that are commonly shared online, delivering them in a format that is more quickly consumed.

In front of the 49th World Media Intelligence Congress in Berlin, Germany, members of FIBEP (Fédération Internationale des Bureaux D’Extraits de Presse) heard from Universal Information Services Vice President, Todd Murphy, as he unveiled Alpha Clips, a platform for streamlining news monitoring to allow communication professionals to quickly consume key information.

[To read the entire media release, click here…]

Todd Murph is Vice President and CEO of Universal Information Services