By Todd Murphy | December 18th, 2017
Much has already been written about the importance of Artificial Intelligence (AI), but in this post I wanted to outline why Universal Information Services has developed our Alpha Clips media monitoring services using Artificial Intelligence. The media intelligence industry is comprised of several important functions necessary to corporations, government agencies, and non-profit organizations. News monitoring, […]
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By Todd Murphy | October 4th, 2017
Berlin, Ger/ Omaha, NE, October 4, 2017—Universal Information Services announced today that it has introduced the world’s first press clipping service enhanced with artificial intelligence (AI). The Alpha Clips news monitoring service focuses on the origins of news stories that are commonly shared online, delivering them in a format that is more quickly consumed. In […]
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By admin | December 2nd, 2013
Today, the Denver Post, along with 75 other MediaNews Group daily publications, will begin requiring some form of payment to see the publisher’s online content. Known as a paywall, this form of digital subscription comes with mixed reviews. Bottom line, even the news industry must think about its bottom line. A paywall can work in […]
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By admin | October 14th, 2013
Even Sherlock Holmes knows the truth. Although our oldest news medium, nearly every community has a “paper of record” that still is a 500-pound communications gorilla that has the ability to inform a wide audience and provide great depth of coverage. Anyone wanting to fully understand their media footprint, even in this Facebook/Twitter age, should […]
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By Todd Murphy | July 9th, 2012
As a foreword to my current OP-ED piece on CommPRO.biz, I thought I would share the setup for that longer form article. I do encourage you to read it this week by visiting their website. CommPRO.biz is a great resource for the PR, IR, and marketing industry. Again, here’s a direct link to the full […]
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By Todd Murphy | December 9th, 2010
Every year, but with growing frequency, people and organizations try to create order out of the prior 12 months (11 months in most cases). This ordering process takes form of the “Top 10 List” and purports to rank any and every topic imaginable. As a blogging technique, or social networking strategy, all the books and […]
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Tags: #newtools, #samerules, Marketing, Media Analysis, Media Measurement, Media Trends & Statistics, News Monitoring Tools, News Tracking, PR Measurement, Press Clipping, Social Media Analysis, Social Networks
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By Todd Murphy | November 23rd, 2010
…for Public Relations, News Monitoring, Design, or Services of Any Kind You have heard it almost everywhere over the past few years. If you haven’t, you’re not getting out enough. For this post I decided to discuss the blue ocean strategy of being different from your competitors. It can also be explored as “being remarkable” […]
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Tags: #newtools, #samerules, Customer Experience, Marketing, Media Analysis, News Clips, News Monitoring Tools, Press Clipping, Social Media Analysis, Social Networks, Universal Thoughts
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By Todd Murphy | November 2nd, 2010
If you watch Twitter or follow public relations groups on LinkedIn, you’ve seen a common question about the #newtools for monitoring news or social media. Over the past week I counted no less than 200 sources people had offered up as their favorite new tool for tracking media. Some are free, some are paid, but […]
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Tags: #newtools, Marketing, Media Analysis, Media Contacts, Media Measurement, Media Trends & Statistics, News Clips, News Monitoring Tools, PR Measurement, Press Clipping, Social Media Analysis, Social Media Monitoring
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By Todd Murphy | October 22nd, 2010
Welcome to our first ravings related to news, information consumption, social media, tools of dissemination, and how all this is impacted by Human Nature. Universal Information Services has created this blog to illuminate ideas related to the intersection of communication fundamentals and new channels of information distribution. Basically, our media analysis and position as a […]
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Tags: #samerules, Customer Experience, Marketing, Media Analysis, Media Contacts, Media Measurement, News Monitoring Tools, News Tracking, PR Measurement, Press Clipping, Social Media Analysis, Social Media Monitoring, Social Media Tracking
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By Todd Murphy | October 21st, 2010
To balance my prior posting (Top 3 Reasons To Attend Conferences #NewTools), and an important point on its own, I believe one should not make a career of attending conferences. Over the last three years we have observed the emergence of those who are on a quest to be the most well educated person working […]
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