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See your media exposure faster with Alpha Clips from Universal

Alpha Clips can identify and summarize news that would commonly be shared across social networks and online. Similar to services from vendors like Talkwalker or Lexis Nexis, our content features several media types. Combining print, web, and socially shared content, Alpha Clips lets you see and share your media exposure faster than other tools.

Complete Media Monitoring and Measurement

The Alpha Clips news monitoring platform focuses on the origins of news stories that are commonly shared online, delivering them in a format that is more quickly read. Alpha Clips combines published news articles with the online story equivalents and social media, in a platform designed to streamline news monitoring and allow communications professionals to quickly consume key information. If you’ve tried services like Talkwalker or Lexis Nexis, but need faster access to your mentions, Universal lets you find, reach, monitor, and measure the effectiveness of your public relations efforts, all with one vendor.

As a concierge service, we not only help you with all of these steps, but also provide flexible agreements so you want to renew with us, rather than have to renew because of contract fine print.

  • Media Contacts and Distribution

    Target and connect your media releases with influential journalists by accessing our in-depth media contact database and distribution tools.

  • Web Monitoring and Social Media Tracking

    Whether you need to monitor online news sources, corporate websites, blogs, or social media sites, Universal provides the comprehensive interface to manage all your hits.

  • Radio and TV News Monitoring

    Receive scheduled notifications when your broadcast stories air. Preview, edit, save, and share your clips in HD quality, or archive them in your customized portal.

  • Daily News Briefs

    Customized Daily News Briefs are hand-edited by our trained journalists to deliver your most strategic news of the day.

  • PR Measurement

    Delivering the quantitative and qualitative results necessary to measure your PR efforts and provide actionable insights.

  • Alpha Clips

    Alpha Clips is our exclusive desktop and mobile interface to your published and online news. Our AI-enhanced reports save time for busy PR professionals and corporate communicators.

“Our subscribers love that Alpha Clips brings the news to them first thing in the morning. Even better, with AI-generated summaries of their results, they can quickly view, filter, and share their coverage. Whether on a desktop or their phone, they can immediately act on the news impacting them.” – Ben Dumas, Client Relations Specialist

Get started by letting us know who you are and how you want to improve your media monitoring and measurement effort. We’d be happy to compare our services to vendors similar to Talkwalker and Lexis Nexis. There’s no obligation — we just love exploring ideas.